PeerKnect wanted to create a promo video for their Grow With Me app. Along with displaying animation of the app in use, they wanted to display footage highlighting people with special needs, since that is who their app is designed for.
Our Strategy
We knew we wanted to include footage of people in many different scenarios, so we decided to use primarily stock footage. For the app footage, we created custom animation of the app being used. We worked with the client to determine the main functions of the app they wanted to display and feature.