Centerstone is a nonprofit health system providing mental health and substance use disorder treatments. Services are available nationally through the operation of outpatient clinics, residential programs, the use of telehealth and an inpatient hospital. Centerstone also features specialized programs for the military community, therapeutic foster care, children’s services and employee assistance programs. Centerstone’s Research Institute provides guidance through research and technology, leveraging the best practices for use in all our communities.
ClientRequest
Centerstone was looking for a series of animated videos to teach teenagers about how to stay safe in their sexual health. This included tips for how to talk to their parents, red flags in relationships, and even a demonstration on how to use protection.
OurStrategy
The first thing we did was create a character design we’d use for all six videos. Then, we worked with the client on finalizing a script for each video. From there, we put a storyboard together and began working on each video simultaneously.
